STV Inc.
Reimagined the positioning, brand narrative, and messaging for STV, a leading architecture and engineering consultancy, ahead of its $1B revenue ambitions and landmark Empire State Building launch.
Reached $1B Revenue Target
Project Summary
Wolf&Whale partnered with STV, a leading architecture, engineering, and consulting firm, to redefine its positioning and messaging ahead of its $1 billion revenue ambitions. Working closely with executive leadership, we unified the firm’s diverse service lines under a clearer, more compelling brand narrative aligned with its next chapter of growth.The new positioning came to life through comprehensive messaging guidelines, a flagship brand anthem video, and visual explorations to guide future brand applications. Together, these efforts established a cohesive foundation for STV’s landmark brand launch at the Empire State Building, positioning the firm for continued growth and industry leadership.
Industry:
B2B Services
Engineering Design Firm
Scope:
Brand Messaging & Positioning
Campaign Strategy
Visual Exploration
Animation Production
Video Toolkit
Client Team:
List Info 3Head of Marketing
Marketing Team
CEO
Impact
Since launch, STV has continued its national expansion, growing to more than 3,300 employees, broadening its capabilities through strategic acquisitions, and advancing a new multiyear growth strategy. Our work established a unified messaging foundation to support the firm's evolving business, expanding reach, and next chapter of industry leadership.
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