New York, NY

Big projects don’t require a big team.

Wolf&Whale brings together the senior experience across UX/UI design, branding, copywriting, and web development without the excess. So you get the deep knowledge that comes with experience at places like Apple and Netflix, but a flat structure so the knowledge can be put into action more quickly.

Wolf or Whale?

The wolf and whale symbolizes a dualistic nature that resides in you, our client. Our philosophy is that great design is born from the balancing act of fulfilling business objectives while still creating an impactful creative experience.

The wolf represents the logical, pinpointed approach to creativity. They're calculating. Hungry. Fearsome. Focused. They're lean and mean, run in packs, and function effectively in the dark. They never doubt or questions; they target. And surprise.

The whale represents the emotional, visionary approach to creativity. They're massive. Patient. Methodical and unignorable. Celebrated. Watched and waited for. They create a sense of awe, power, and beauty.

As an entrepreneur or product owner, you must be hungry and quick, strategic and focused. But you also want to be lauded, massive, and known. Great design is born from the careful balancing act of these forces of nature.

It’s different working with us.

Our Founder, Todd Torabi, founded Wolf&Whale on the belief that digital design is becoming too technical and transactional, and needs to focus on being more human, authentic, and personal for users. With every Wolf&Whale project, Todd partners with client leaders to systematically plan and build their digital experiences, leveraging over a decade of experience launching projects for Apple, Goldman Sachs, Harvard Business Review, Optum, and Emirates Airlines.

Todd Torabi


Anthony Agrios

Advisor - Design

Shayan Bokaie

Advisor - Branding

Our work has been awarded thousands of 5-star App Store reviews and been featured in CNN, TechCrunch, and The Verge.

We’re not obsessed with the tools of design, and we don’t expect you to be, either. What we are obsessed with are the results that great design can achieve.

Our clients.